RMIT University
Browse

Marketing wine in China

chapter
posted on 2024-10-30, 15:47 authored by Michael Beverland, P Bretherton, P Carswell
No description available

History

Start page

150

End page

162

Total pages

13

Outlet

Chinese Economic Transition and International Marketing Strategy

Editors

Ilan Alon

Publisher

Praeger Publishers

Place published

CT

Language

English

Copyright

© 2003 Ilan Alon

Former Identifier

2006013069

Esploro creation date

2020-06-22

Fedora creation date

2012-08-06

Usage metrics

    Scholarly Works

    Keywords

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC