There are many resources aimed at building one's research brand, this is not one of them Instead this course supports new and early career researchers in identifying and reinforcing three key elements of research identity. These elements are author name, research motivation and interest, and paper titles. We will begin by giving evidence-based advice on how to select an author name. We will then discuss research character, including topics, overarching interests, and specialties. Finally, we will discuss how to write paper titles that reflect content, identity and publication venue. Each theme will be supported by practical work.