Australia’s DIGI Code: what can we learn from the EU experience?

Disinformation and misinformation on social media platforms are growing regulatory concerns for governments. In this paper, we examine Australia's DIGI Code of Practice (CoP). The CoP is a voluntary set of commitments to address false content on platforms that is overseen by Australia's digital media industry. It was established in response to a federal government directive. We evaluate the DIGI CoP by comparing it to the code it was partially based on: the EU's Code of Practice on Disinformation (EU CPD). The EU CPD also attempted voluntary regulation, and yet the EU is now moving towards a strengthened CPD. While the DIGI CoP improves upon the original EU CPD, the original version had limited accountability measures and notable content exclusions. We conclude by discussing a recent review of the CoP, suggesting that Australia will also strengthen regulation in this area. Lastly, we address ongoing tensions around media freedom and accountability.