Locating financial incentives among diverse motivations for long-term private land conservation

A variety of policy instruments are used to promote the conservation of biodiversity on private land. These instruments are often employed in unison to encourage land stewardship beneficial for biodiversity across a broad range of program types, but questions remain about which instruments are the appropriate tools when seeking long-term change to land-management practice. Drawing on three case studies, two in Australia and one in South Africa, spanning various program types-a biodiverse carbon planting scheme, a covenanting program, and a voluntary stewardship program-we investigate the importance of financial incentives and other mechanisms from the landholder's perspective. From participant interviews we find that landholders have preconceived notions of stewardship ethics. Motivations to enroll into a private land conservation program are not necessarily what drives ongoing participation, and continued delivery of multiple mechanisms will likely ensure long-term landholder engagement. Financial incentives are beneficial in lowering uptake costs to landholders but building landholder capacity, management assistance, linking participants to a network of conservation landholders, and recognition of conservation efforts may be more successful in fostering long-term biodiversity stewardship. Furthermore, we argue that diverse, multiple instrument approaches are needed to provide the flexibility required for dynamic, adaptive policy responses. We raise a number of key considerations for conservation organizations regarding the appropriate mix of financial and nonfinancial components of their programs to address long-term conservation objectives.