Representations of the South: A Decolonial Analysis of Visual Communication in Crónica Magazines

This research explores the role of visual communication and design in perpetuating discrimination and inequality, focusing on crónica magazines in Latin America. Using a decolonial lens, the study analyses how these magazines reinforce patriarchal, capitalist, and colonial narratives through their visual language and cultural symbols. Through a collective case study of three magazines, the research reveals how design practices shape societal discourses and cultural meanings. It advocates for inclusive design practices that challenge colonial legacies and amplify marginalised voices. The study also suggests pathways for future research in decolonising design and Latin American design history, emphasising the transformative potential of visual communication in promoting cultural diversity and equity.<p></p>